Քաղաքավարության հասկացությունը միջմշակութային հաղորդակցության համատեքստում

Abstract

The culture of communication in social life is determined by the linguistic and cultural traditions, the peculiarities of the value system of a nation. The present paper focuses on the study of the accepted norms and rulesof politeness in the Arab-Islamic society, which are greatly influenced by religion. The norms reflected in centuries-long experience and philosophy of the Arab people are expressed through a number of lexical, grammatical and syntactic means.